Empowering users with in-depth , digestible and engaging product knowledge drives adoption and loyalty.

I streamlined production of video tutorials
on Firework’s Help Centre, working cross-functionally to align Creative Services,
Product Operations and Post-Production.

My updated workflow and templated approach increased efficiencies and maximized output, cutting turnaround time in half. Videos were simple, easy to follow and created with the customer at the forefront.

DELIVERABLES: Firework Help Centre Tutorial Video Strategy and Operations
PLATFORM: Firework.com
ROLE: Creative Services and Content Operations Lead